Success begins with traffic, and traffic begins with SEO. That is where we come in. You don't have to understand algorithms, keywords and linking because we do. We will conduct an initial audit of your site with a competitive review and keyword research in order to build an individualized project plan that will ensure a clear objective for your success. Focus on what you do best, and leave the technical jargon to us!
Organic SEO, quite simply, is the process by which the visibility of your small business website is improved in search result pages.
The main benefits are:
# High quality optimization: Your chosen service provider should be conversant with the best practices when it comes to on page and off page optimization. This requires a range of skills starting with keyword research to the most effective link building and content optimization.
# Proper Keyword Research: Keywords are the terms that people type into search engines to find a particular product or service. As a result, all the pages on your website must target the right keywords. Instead of looking to be at the top of the search engine results for your business segment, you should be targeting keywords that provided a reasonable amount of traffic which can lead to outstanding rates of conversion [conversion refers to the process of transforming prospects into customers].
# Ethical optimization techniques: Cheap SEO packages will not be as effective as tailor-made solutions. Beware of service providers who promise quick results but use unethical and unscrupulous techniques to achieve their objectives. These so-called "black hat" techniques are shortsighted and self-defeating because, when the search engines catch on [as they always will], they can end up blacklisting your website. Affordable SEO solutions should emphasize value rather than price.
# Search engine ranking: Many people have the simplistic notion that all you need to do is to put any old rubbish on your website and stuff it with the appropriate keywords. Nothing could be further from the truth. In the case of Google which is the dominant search engine, the people who work there regard their search engine as the jewel in the crown and the algorithm is a closely guarded secret. They have become more and more particular about stopping people from misusing for taking advantage of the search results with the growing emphasis on relevance and quality. The latest algorithm update further emphasizes the accent on quality and a large number of websites have seen a sudden drop in their ranking (according to one source the average drop was 57%). Because the search algorithm is such a closely guarded secret, nobody knows exactly how they index pages and websites. As a result, experience is very important in judging out to best go about achieving a good and sustainable page ranking.
We would strongly urge you not to just take our word for what we have to offer. Give us a chance to demonstrate what we can do for your business by getting in touch with us immediately. Alternatively, if you complete the contact form, we will immediately be in touch with you to take our partnership further.